Crafting
Ambitious
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Years of active involvement in
User Experience Design
Dynamic business-related user
interfaces crafted
UX Leadership positions held across related projects
Software as a Service Projects Succcessfully Completed
Cross-functional deisgn & development teams co-led
User interviews and testing sessions led across 4+ projects
Design & Branding
01 — Discover the Brand
I begin by immersing myself in the brand’s identity—its voice, values, and target audience. This ensures that every visual decision is grounded in purpose, not just aesthetics.
02 — Building Visual Language
From typography and color to spacing and tone, I establish a visual system that reflects the brand’s personality while staying clear, accessible, and adaptable.
Creating The Vison
03 — Create with Consistency
Using tools like Figma, I develop reusable components and scalable design systems that ensure consistency across screens, platforms, and teams—making collaboration smooth and development efficient.
04 — Design Around the User
Each choice—layout, interaction, or style—is rooted in the user journey. I focus on intuitive flows that guide, engage, and support the user at every step.
My Interactive Tool Kit
JavaScript helps me bring designs to life. I use it to build dynamic, user-focused interactions—from form validation to UI enhancements—making sure every experience is functional, smooth, and engaging.
I write clean, semantic HTML to structure content with purpose. It’s the foundation of everything I build—accessible, responsive, and easy for developers (and users) to navigate.
I use CSS to craft layout, hierarchy, and style that feels both intuitive and on-brand. Whether I’m fine-tuning spacing or building responsive components, I focus on consistency and clarity across all breakpoints.
My go-to for designing clean, interactive interfaces and scalable design systems. I use Figma to wireframe, prototype, and collaborate in real-time—bringing teams together and translating vision into clear visual experiences.
Itterations and Launch
05 — Refine Through Feedback
I validate design decisions through testing, critique, and iteration—ensuring the final product is not only beautiful, but intentional, inclusive, and effective.
06 — Deliver with Impact
Every project wraps with clear documentation, dev-ready assets, and brand-aligned visuals—ensuring what gets built stays true to what was designed, and elevates both the user and the brand experience.
I crafted an intuitive and visually engaging website that highlighted the program’s global presence. Through user research and web-creation I crafted an experience for prospective students and faculty.
User Experience Designer & Researcher
Visited SMAD CDMX website, Producing higher commitment rates
Thoroughly covered in a seamless, interactive format
I created a dynamic website promoting Sugar & Bean and educating user's on sustainable practices
Lead User Experience Designer & Researcher | Client Liaison
1 Website, 1 unique logo, 1 carosell Instagram post, 3 posters,
In combination with Sugar & Bean, we established a unique blend between sustainable and coffee branding
I helped design and refine an interactive platform that reimagined digital wardrobe management. Using wireframing, prototyping, and front-end development, I enhanced the user experience for seamless outfit planning.
Lead User Experience Designer & Researcher
In design inconsistencies through rigorous user testing
By stream lining the developer handoff process
I led a cross-functional team to create an intuitive and accessible platform. I conducted user research through surveys and interviews, using insights to refine high-fidelity prototypes in Figma
Lead User Experience Designer & Researcher | Client Liaison
In a cross functional setting with User Experience Designers and Developers
In the final bidding and selection process
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I developed a case study creating high-impact posters. Using bold compositions, dramatic lighting, and dynamic typography, I captured the energy and excitement of the wrestling event.
In visual hierarchy
In audience engagement through stronger focal points and color balance
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I developed a case study exploring the visual storytelling of Insomniac's Spider-Man 2 through dynamic poster design. Using bold typography, striking compositions, and thematic color schemes, I created dynamic promotional materials.
In layout consistency
In visual hierarchy for enhanced readability and impact
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I developed a visually immersive zine that captured the culture and vibrancy of Bogotá. Through bold layouts, compelling imagery, and thoughtful typography, I crafted a cohesive narrative that engaged readers.
In visual consistency
For readability through optimized text and image balance.